Editorial

Articles

Industry analysis, buyer guides, vendor spotlights, and operator stories from across the camp world.

Camp Finale
Opinion·The Cover Story
The Two Weeks Everyone Wastes

Camp's over. The buses pulled out, the cabins are empty, and you have never been this tired. A former director on why the fortnight you most want to sleep through is the one that quietly decides next summer.

By Denny Marsh · August 10, 2026

Buyer Guides

  • Buyer Guide
    The Photo Stack

    Camps solve the photo problem three ways: a dedicated platform, the features bundled into their management software, or taking the phones away and handing kids a camera. A guide to choosing your photo stack — including the biometric-data questions to ask before the demo ends.

    By Maggie Holloway · July 31, 2026

    A camp staff photographer raising a camera to photograph a group of campers on a grassy field in late-afternoon light
  • Buyer Guide
    Where Counselors Actually Come From

    Where camp staff actually come from — returners, your own community, local hiring, job boards, and the J-1 pipeline — and how the answer changes for overnight camps, day camps, nonprofits, and the soccer camp at the local field.

    By Maggie Holloway · July 14, 2026

    Summer camp counselors posing with campers
  • Buyer Guide
    The Background Check Is the Easy Part

    A plain-English guide to background screening for camps — what a check actually covers, the questions that separate a real screening partner from a database lookup, and why a clean report is the beginning of child safety, not the end.

    By Maggie Holloway · July 12, 2026

    Two camp staff members sitting across a desk in a plain wood-paneled office during a hiring interview, one holding a printed application
  • Buyer Guide
    How to Choose a Camp Management System You Won't Regret

    Choosing camp management software? Skip the feature checklist. Here's what actually matters — support, payments, data portability, and the ownership question — plus a neutral comparison of the major camp registration platforms and who each is built for.

    By Maggie Holloway · June 24, 2026

    Camp director reviewing registration list
  • Buyer Guide
    The Great Camp T-Shirt Scramble

    Custom camp T-shirts, swag, name labels, and sun gear: what to order, when to order it, and the hidden fees that catch camps off guard. A plain-English field guide to buying camp apparel without the mid-summer panic.

    By Maggie Holloway · June 17, 2026

    Stacks of folded custom summer-camp T-shirts in assorted colors
  • Buyer Guide
    What Actually Matters When You're Buying Camp Insurance

    A plain-English guide to buying camp insurance well — the questions worth asking, the coverage that actually matters for camps, and the gaps (like abuse coverage) that only surface at claim time. Not a ranking of insurers; a guide to making the decision.

    By Maggie Holloway · June 3, 2026

    A camp director reviewing insurance paperwork at a desk in a camp office

Trend Reports

Opinion

  • Opinion
    The 10 PM Refresh

    Every night at 10 PM, a parent is refreshing your camp's photo gallery like it's a stock ticker. A former director on what the photo feed actually is — retention marketing, a trust machine, and the hardest unassigned job at camp — and how good operations run it.

    By Denny Marsh · July 24, 2026

    Camp Photographer
  • Opinion
    What Actually Matters in Your Camp Health Center

    A plain-English look at the busiest room at camp: what the health center job really demands now, why mental and emotional health has quietly become the biggest part of it, and the medication and records gaps that surface only when a parent is on the phone.

    By Maggie Holloway · June 10, 2026

    A camp nurse helping child

Operator Stories

  • Operator Story
    You've Already Met Next Summer's Staff

    Whether you run an overnight camp, a day camp, a Y program, or a soccer camp staffed by varsity players, the cheapest hire is the one you already know — and the window to lock in next summer's staff is the last two weeks of this one.

    By Denny Marsh · July 20, 2026

    Group Picture of Summer Camp Staff
  • Operator Story
    Camp Food, Honestly

    Nobody puts the mess hall on the brochure. But it might be the hardest-working room at camp — and the one campers remember longest.

    By Maggie Holloway · May 20, 2026

    Campers and counselors eating together at long wooden tables in a camp dining hall
  • Operator Story
    The First 72 Hours

    Every camp's whole year is built toward a few days that arrive like a wave. Here's what actually happens when the buses pull in — and what experienced directors do differently.

    By Maggie Holloway · May 13, 2026

    Families unloading duffel bags at a wooded drop-off area on camp opening day